The atmosphere at 'Thailand International Health Expo 2022' held during March 2022. (Photo: Somchai Poomlard)The Mice industry (meetings, incentives, conventions and exhibitions) has experienced a shift to mostly virtual events over the past two years. - Preparing for a rebound -As the industry starts to see positive signs, the Thailand Convention and Exhibition Bureau (TCEB) is rolling out a plan to attract Mice events and travellers to Thailand. It also offers subsidies and privileges to facilitate Mice travellers, such as a Mice Lane, which has already expanded its services to Don Mueang Airport and Phuket Airport. - Seeking partnership -"Long-haul Mice travellers might take a longer time to rebound.

Source: Bangkok Post April 16, 2022 17:03 UTC