An experiment has reportedly revealed Meta's algorithm has served up child-sexualizing reels to followers of teen and pre-teen influencers on Instagram. A new report from The Wall Street Journal has claimed Meta's algorithm for Instagram Reels served up questionable content to accounts that were exclusively following pre-teen and teen influencers on the platform. 2VIEW GALLERY - 2 IMAGESThe WSJ conducted an experiment by taking a group of accounts and exclusively following pre-teen and teen influencers. These types of ads aren't allowed on Meta's platforms, yet they were being served to accounts designed to simulate a typical child's account. It seems that Meta's content algorithm has now had the spotlight placed on it, which Meta has responded to - saying it "would pay for brand-safety auditing services to determine how often a company's ads appear beside content it considers unacceptable."

Source: Wall Street Journal November 28, 2023 10:36 UTC