SAN FRANCISCO, United States — Instagram is testing a pay tier that offers features including letting subscribers discretely view "Story" posts that normally vanish after 24 hours, Meta told AFP on Monday, confirming a report by news website TechCrunch. The new tier is being tested in "a few countries worldwide," a spokesperson said, without providing further details. Meta launched ad-free, paid versions of Facebook and Instagram in the United Kingdom last year to comply with legislation there. Social media platforms Snapchat and X have offered paid premium version for several years. Snapchat's parent company Snap recently reported having more than 25 million subscribers to its premium tier and being on pace for $1 billion in annual revenue.

Source: Philippine Star March 31, 2026 00:19 UTC