Facebook’s parent company Meta recently launched a business hub and a playbook titled 'Grow Your Business' to empower small and medium businesses (SMBs) in India. The 'Grow Your Business Hub' is a platform for micro, small, and medium businesses that offers tools, information, and resources tailored to cater to the business goals in accordance with their growth journey. The company stated that 'Playbook' is Facebook India's first published book on essential information for starting small businesses, from launching a business page, creating content on the page, to the first steps of advertising. It is worth noting that each month, millions of small businesses make use of the Meta apps to begin their online journeys and expand their businesses. The launch of the new resources is in line with the growth agenda for SMBs that Meta outlined in its recent event that saw participation from emerging and small businesses from different verticals in India.
Source: Economic Times November 10, 2021 09:28 UTC