Americans love pickups, but they’re not ready for a Mercedes-Benz pickup, the company’s CEO says. Dr. Dieter Zetsche told journalists at the Geneva Motor Show that it won’t be bringing its upcoming X-Class truck to the United States because it’s too fancy for its size, Motor 1 reports. “The main argument being that in the U.S. market, the premium pickup truck is a full-size pickup truck, and the premium midsize is somewhat of a conundrum,” Zetsche said. It’s a midsize truck similar to the GMC Canyon, which is offered in an upscale Denali trim that tops out at around $45,000, while luxe full-size pickups can be optioned up to over $70,000 today. Pricing for the X-Class, which Zetsche describes as premium, not luxury, has not yet been announced for any markets.

Source: Fox News March 09, 2017 20:15 UTC