She announced to her colleagues that she had helped create the infamous jingle, "Cars cost less in Wetaskiwin," a four-second earworm that has been imprinted in the minds of Albertans since the 1980s. Edmonton AM 7:34 Cars, jingles and Alberta history Do cars really cost less in Wetaskiwin? She was a new hire at CFRN-TV (now CTV Edmonton), working as a writer and producer in the advertising department. The tagline, "Cars cost less in Wetaskiwin," had been given to her. The song ended with a "tag-out" — the "Cars cost less in Wetaskiwin" part.

Source: CBC News July 11, 2021 15:56 UTC