Rather, the buzz was created by a little-known electric-vehicle builder, Rivian Automotive, based in Plymouth, Michigan. “Adventure is life,” gushes R.J. Scaringe, Rivian’s 36-year-old founder and CEO. A slow-rolling startup, Rivian was founded in 2009 and began to develop an electric sports coupe, much like Tesla’s Roadster, Scaringe admits. Let the results speak for ­themselves.”A potentially more profitable revenue stream will come from selling Rivian’s technology to automakers and tech companies. “We can lev­erage our skateboard technology in its entirety or sell pieces of it, such as the battery pack,” Scaringe says.

Source: Forbes February 08, 2019 13:07 UTC