McDonald’s Canada starts serving bagels at its restaurants across the country this week, following a four-month pilot in Ontario. “Our goal is to grow our breakfast business,” said Anne Parks, director of McCafe menu management for McDonald’s Canada. But despite its troubles, Tim Hortons is probably still king when it comes to breakfast, said Mike von Massow, an associate professor of food economics at the University of Guelph. Even after Tim Hortons dropped to 50th place from fourth place in a recent brand reputation rankings survey, he said he still sees long lines at the chain’s locations and people drinking their coffee. McDonald's plans to sell bagels in a variety of flavours: original, everything, multigrain, and cinnamon and raisin.

Source: thestar May 10, 2018 11:55 UTC