By Stephen NakrosisShares of Marin Software were trading higher in the after-hours market following news the provider of performance marketing software made major enhancements to its Amazon integration. The company said Monday its enhanced offering will open Amazon's comprehensive advertising suite to non-Amazon advertisers. Updates include sponsored TV, non-endemic advertising, and access to the demand-side platform globally. Marin Software said it offers a unified Software-as-a-Service advertising management platform for search, social and eCommerce advertising. Write to Stephen Nakrosis at stephen.nakrosis@wsj.com(END) Dow Jones NewswiresJune 03, 2024 18:41 ET (22:41 GMT)Copyright (c) 2024 Dow Jones & Company, Inc.
Source: Wall Street Journal June 04, 2024 04:54 UTC