In the end, the damage to the store may have been limited. But images of looters smashing windows and running through Macy’s flagship location in Herald Square was another symbolic hit to the already badly battered retailer. But the Macy’s in Herald Square looms larger perhaps than any other store in New York, not only for the company, which draws a significant amount of its brand identity and revenue from the building, which it has occupied since 1902, but also for the broader retail industry. “Macy’s Herald Square transcends that one company,” said Stuart Appelbaum, the president of the Retail, Wholesale and Department Store Union, which represents the store’s workers. “For a lot of people, it represents all of retail itself.”

Source: New York Times June 02, 2020 17:05 UTC