During 2017, Apple increased the market share of the MacBook laptop family to 9.6 percent, sneaking it ahead of Asus and into fourth place in the laptop share table, according to Trendforce’s latest data. But has Apple traded away the distinctive elements of the MacBook that gathered it a loyal fan base to chase market share? Given there are not expected to be any fundamental changes to the MacBook family as presented to the public - although Apple will take the opportunity to work on custom silicon inside the hardware. It also makes clear that the MacBook family is now focused on a simpler battleground as it moves towards increasing the market share by reaching out to the general consumers. Now read the missing features my readers loved in their older MacBook Pro machines…

Source: Forbes February 18, 2018 22:41 UTC