Lyft’s latest CEO David Risher may have left Amazon more than 20 years ago—but his work on the platform is immortalized with a personalized thank you note from Jeff Bezos, still available on the online giant’s site. It’s this proximity to Bezos—who is worth some $133 billion, according to Forbes—that Risher is hoping to capitalize on in his latest role. Risher says he wants to copy his former boss’s approach to customer service guided by a principal of “outsourcing stress” from consumer to businesses. In March this year Amazon announced 9,000 layoffs on top of the 18,000 confirmed earlier in the year. “But then we want you to choose Lyft, and the reason we want you to choose Lyft is because we think we can provide a better experience.”

Source: Forbes May 15, 2023 12:30 UTC