Loughborough University has been announced as one of UK Sport’s first-ever Event Social Impact Partners with the aim of using major events to drive positive change. The project ties in with UK Sport’s recently launched Making Live Sport Matter initiative, a new major event strategic framework that is committed to continuing to embed social impact into events as a priority. As part of the agreement, Loughborough University will partner with UK Sport on social impact at a strategic level. The organisations will work to develop a centralised social impact strategy and structure for the sector, driven by scalable solutions, evidence-based methodologies, and best practice examples. Professor Jo Maher, Loughborough University’s Pro Vice-Chancellor for Sport, said: “We’re extremely proud to have been named as a social impact partner for UK Sport.

Source: The Times March 27, 2025 11:14 UTC