Local consumers spend heavily on snacks and beerVietnamese consumers have great demand for snacks and beer, according to a newly-released report by the global marketing research firm Nielsen. The document combines Nielsen data on snacks and beer with macro-economic indicators and forecasts to identify these growth markets. Beer consumption in Vietnam topped four billion liters last year, representing a year-on-year rise of 6%, according to the Vietnam Beer Alcohol Beverage Association. Other global giants have also been racing for stakes in Hanoi Beer, Alcohol and Beverages Corporation (Habeco), another local brewery. As a result, companies compete to capitalize on the market’s growth.

Source: VietNamNet News March 15, 2018 10:52 UTC