Loblaws is launching a fee-based subscription program targeting its existing loyalty program members that sweetens the pot for them in terms of rewards, in exchange for an ongoing fee. There's no change to the chain's existing PC Points program, where shoppers can save up points in exchange for purchases, without having to pay an annual fee. 20 per cent back in PC points on all Joe Fresh products in-store and online at joefresh.com. 20 times the PC points every day when customers shop online at beautyBOUTIQUE.ca. CIBC took over the PC Financial business at the start of this month, but the Mastercard portion still accrues PC Points.

Source: CBC News November 20, 2017 17:48 UTC