This creates a subtle but persistent pressure - not to spend extravagantly, but to appear capable of spending steadily. To keep up with a rhythm that looks modest on screen, but demands repetition in real life. Spending still happens, but approached in a more careful manner, filtered through questions that are rarely discussed online. In a city that is visually dense and socially dynamic, this quieter relationship with money feels less like retreat and more like calibration. What it is learning now is how to do so under constant visual pressure, without mistaking appearance for affordability, or repetition for ease.

Source: Bangkok Post December 23, 2025 02:49 UTC