Lego has unveiled new high-tech “smart bricks” it says will bring its classic toys to life with lights, sound and interactive movement. But one expert on early learning says that could lessen the potential for imaginative play that makes Lego a good toy for children’s development. The Danish toymaker unveiled its new Smart Play system this week at the Consumer Electronics Show in Las Vegas. For example, a new Star Wars-themed set features pieces that make lightsabre hums and engine noises, while a Lego helicopter can make whooshing sounds when moved or rotated. “It's just kind of limiting children's options in terms of how their imagination can shape their play.”WATCH | Other concerns over high-tech toys: Toys loaded with AI chatbots are here, but are they safe for kids?

Source: CBC News January 07, 2026 05:27 UTC