More than a thousand herbs prescribed in Ayurveda can be sourced in the Agasthyamalai Biosphere Reserve and hills of the region. Ayurvastra is based on the centuries-old art of treating fabric with Ayurvedic herbs to imbue the garments with therapeutic qualities. Ayurganic was launched almost a decade ago, at a time when sustainable fashion wasn’t so well defined. It is both slow fashion and sustainable fashion. The meeting of medicinal herbs and fashion, however, can be challenging.

Source: Mint June 15, 2019 03:45 UTC