LGBTQ Culture Wars Increasingly Target Companies—And Nike, Adidas And Ford Are Only The Latest - News Summed Up

LGBTQ Culture Wars Increasingly Target Companies—And Nike, Adidas And Ford Are Only The Latest


Rainbow bottles of Bud Light during the 30th Annual GLAAD Media Awards in New York on May 4, 2019. Amid the Bud Light controversy, Tritt and other critics dug up a two-year-old Jack Daniels marketing campaign featuring drag performers from RuPaul’s Drag Race. Another Mulvaney collaborator, Nike, was condemned by Olympic athletes Sharron Davies and Caitlyn Jenner for its marketing campaign in which Mulvaney modeled leggings and sports bras. Critics jumped on Adidas for a trans-inclusive swimwear marketing campaign, including Davies, a frequent critic of transgender women participating in women’s sports, who tweeted the hashtag #AdidasHatesWomen. After the Bud Light controversy picked up steam, some social media users posted videos of themselves throwing away unopened cans of beer—but others pointed out they’ve already purchased the beer and given Bud Light their money.


Source: Forbes May 21, 2023 05:30 UTC



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