It also has plants in China, the United States and Slovakia, and its first Mexico factory began production earlier this year.For the time being most cars sold in India are small. Differentiating their brands has been a challenge, as they compete in similar segments and markets. SEOUL/NEW DELHI: South Korea's Kia Motors Corp is expected to pick a site next month for its first factory in India, stepping up plans to start making cars in one of the world's fast-growing auto markets, two people familiar with the matter said.The move would enable Kia to leverage the existing supplier base of its affiliate Hyundai Motor Co, India's second-biggest automaker by sales. However, as of now no concrete plans have been finalised. Hyundai sells several low-priced vehicles in the country, which could present a challenge in terms of market positioning for Kia, which would not want to cannibalise Hyundai sales.Hyundai shares parts and vehicle underpinnings with Kia, which Hyundai bought at the height of the Asian financial crisis in 1998.
Source: Economic Times July 22, 2016 05:26 UTC