So we decided to take up the challenge and invest in this space to provide efficient, safe, and reliable ride-hailing services, through the use of a web-based application that is available in Google Play and Apple store. The app connects both the drivers and the rider to ride together. Our main aim is to empower women to venture into the taxi app driving space that is currently dominated by males. The same reflects in Kenya’s fast-growing digital taxi industry.“Women have not yet tapped into this industry either as App developers or merchandizers and this is the reason why we plan to have 80 percent of our drivers as women while 20 per cent will be men. The DaDa Ride App’s features are dependable, fresh, and user-friendly cutting across the different market segments.

Source: Standard Digital July 02, 2020 16:52 UTC