Across three social media platforms — Instagram, Twitter and Facebook — Perry has a combined 215 million followers. Standing before a microphone decorated in red, white and blue spangles, Perry opened with "Rise," followed by another of her anthems, "Roar." One reason is the mathematics of social media. Pop music superstar Katy Perry crossed platforms into presidential politics on Thursday night, performing her aspirational new anthem, "Rise," and in doing so sent a jolt of millennial energy into a convention eager to connect with a new generation of voters. She urged the crowd, and her fans, to vote because "you'll be just as powerful as any NRA lobbyist.

Source: Los Angeles Times July 29, 2016 02:39 UTC