Donald Trump’s granddaughter Kai enlisted a media brand agency to produce a slick behind-the-scenes video of the election night at Mar-a-Lago, leading experts to suggest she is being cultivated as a new Maga star. The 17-year-old budding golf influencer appears to be expanding her social media operation into politics, following a speech she gave to the Republican National Convention in July. She joined with the AKA Collective media agency and changed her handle on X from KaiTrumpGolf to just KaiTrump and has gained thousands of followers away from her previous niche golfing audience. Experts say her lean towards Trump world and her behind-the-curtain look at election night is likely to benefit the president-elect, who is perceived to have a problem with attracting support from young women. “This carefully curated public image points to a likely intentional effort to use her influence to bolster Trump’s brand,” said Krysten Stein, assistant professor of communication at the University of Cincinnati.

Source: Stuff November 16, 2024 20:01 UTC