Jaymo further said he did not know Diamond at a personal level hence also the cause for the reaction. Jaymoh Ule Msee Pulse Live KenyaThe comedian is among Kenya's pioneer content creators in the digital space. He also said the coming in of brands is slowly killing the authenticity of content creators since the brands want to dictate how they want their image sold to the public. Jaymo said content creators best worked if brands only gave them the jobs and left them to develop the concept instead of the brands dictating what they would do. Comedian Jaymoh Ule Msee Pulse Live KenyaHe added that there is a need for better discussions with brands so that there is a win-win outcome and also so that the content creators’ productions are not short-lived.

Source: The Star May 15, 2022 09:59 UTC