In doing so, Oliver unknowingly waded into controversy, sparking outcry among Icelanders who see farmed salmon as a threat to the island nation's wild salmon population. The vast majority of the salmon sold in Iceland's food shops is farmed, as wild salmon is rare and expensive. Bad PublicityEven prior to the Oliver controversy, Icelandic fishermen had concerns. "We were quite surprised by the reactions," Jon Haukur Baldvinsson, one of the partners of Jamie's Italian, told AFP. To him, this would not be unusual since most restaurateurs do not buy wild salmon, too rare to be served a la carte regularly.

Source: The China Post May 06, 2017 04:30 UTC