Jacinda Ardern's 'relentless positivity' campaign was naive at bestCHRISTEL YARDLEY/STUFF Jacinda Ardern's campaign strategy of "relentless positivity" was naive at best, if not deluded, writes Mike Yardley. But in the dying embers of the long election campaign, when push came to shove, after flirting with supporting Labour, they gave their party vote to National. Ardern's campaign strategy of "relentless positivity" was naive at best, if not deluded. The blunt reality is that the pure change Centre-Left block has fallen short in the party vote by 4 or 5 percentage points. And there's ample evidence that National did its damnedest to annihilate and demonise Winston Peters during this campaign.
Source: Stuff September 25, 2017 00:00 UTC