Was it the impact of unpopular price rises and an unexciting slate of new programmes, or a more chilling omen of what wildly more intense competition means for things to come? Netflix lost subscribers in its all-important home market of the United States for the first time in eight years during the three months to the end of June. It also missed its target for adding new subscribers overseas. The world’s dominant streaming service made clear its view that subscription increases — including by $2 a month in the US and £1 a month here — and an unalluring schedule dented the numbers. Normal service will be resumed during the third quarter, it insisted, when it expects to increase paid subscribers by 7 million, against…
Source: The Times July 18, 2019 16:07 UTC