He was so compelled by the so-called 'fifth flavor' that he launched a fast casual hamburger concept devoted to it. Today, Umami Burger is a global restaurant empire with outposts from Tokyo to Miami. He's ready to share that now-famous flavor with the home kitchen, releasing his own cook book -- Flavor Bombs: The Umami Ingredients That Make Taste Explode. Even if the exact definition of umami remained elusive, perceiving it on the palate was easy. "This cookbook asks you to embrace the chaos and not just follow a set of rules or recipes."
Source: Forbes April 29, 2018 22:52 UTC