"Challenge accepted," they wrote — female Instagram users across the world, flooding the photo-sharing app with black-and-white images. To some observers of social media activism, #ChallengeAccepted represents a clear example of "slacktivism" — campaigns based on social platforms that require little effort of participants. Some social media users have tied it to ongoing work to raise awareness of women killed by their male partners in Turkey. Digital activism vs. slacktivismRather than "slacktivism," Vie prefers the umbrella term "digital activism" — because, she says, shows of support on social media can indeed be meaningful. And with that #ChallengeAccepted follow-up, Abrahams tried to connect something widespread and unspecific to something that, for her, was focused and essential.

Source: CBC News July 31, 2020 14:48 UTC