Coca-Cola says it is focused on bringing “unique” experiences to consumers both online and through physical offerings, starting with its new London store. Coca-Cola’s new London store. Source: Coca-ColaCoca-Cola has launched a new flagship store in London in an attempt to grow “brand love” among its customers. “By embracing unique perspectives, moments – and most importantly experiences – our retail locations, and in particular the new London store, allow us to bring unique Coca-Cola experiences to our consumers,” she states. This ties in a digital aspect to a physical store, as consumers use a screen to design their own can.

Source: The Star April 27, 2022 23:06 UTC