At $50 a chunk-foam-filled pop, the company earned $100 million annually for the past several years, per a Minnesota Star Tribune report. But a recent lawsuit successfully argued My Pillow overstated its claims, deflating the pillow company’s meteoric rise. My Pillow promoted itself as the official pillow of the National Sleep Foundation — without disclosing the company had a financial relationship with the organization. The pillow company scrubbed the medical claims from its adds in California, and may not make any such statements until it has conducted clinical trials. TINA.org agreed, noting that My Pillow erased such claims from its website homepage shortly after the group issued a warning letter in February.

Source: Washington Post November 03, 2016 07:38 UTC