In the last year, Dr. Pepper surpassed Pepsi to become the second biggest soda brand in the U.S. The company, which was a long-standing regional favorite in the U.S. South, is now trailing only Coke, a titan in the soda world. Currently, while 34% of U.S. adults regularly drink Coke, 24% drink Dr. Pepper. However, CivicScience data also show that Dr. Pepper has a larger Gen Z and Millennial customer base compared to Coke, which could account for the soft drink’s growing popularity. Keep reading to see what differentiates Dr. Pepper die-hards from Coke connoisseurs.

Source: The Star July 02, 2024 21:01 UTC