PARIS, June 14, 2023 (BSS/AFP) - TikTok influencers and celebrities are increasingly taking over from journalists as the main source of news for young people, according to a report published Wednesday by the Britain-based Reuters Institute. "While mainstream journalists often lead conversations around news in Twitter and Facebook, they struggle to get attention in newer networks like Instagram, Snapchat, and TikTok," the report said. Lead author Nic Newman highlighted people like Britain's Matt Welland, who discusses current affairs and daily life on TikTok for his 2.8 million subscribers. TikTok now reaches 44 percent of 18-24-year-olds, and 20 percent get their news from the app, up five percent on last year. None of this is good news for media firms reliant on subscribers and ad revenue.

Source: Bangladesh Sangbad Sangstha June 14, 2023 03:25 UTC