Datta Phuge gained fame when he ordered a customised gold shirt worth 12.7 million rupees, around $240,000 dollars at the time. Other rich people spend one crore (10 million rupees) to buy Audis or Mercedes, to buy what they like. The hefty garment earned Phuge -- a money lender from Pune in Maharashtra state -- the moniker "gold man", a title he cherished. India is the world's biggest consumer of gold, with purchases an essential part of religious festivals and weddings. Phuge loved gold and the fame that came with his shirt.

Source: Thanhnien News July 15, 2016 15:22 UTC