India is expected to have more than 850 million online users by 2025, driven by availability and adoption of faster connections and more capable devices, a report by Boston Consulting Group said today. “...it took nearly eight years for India’s mobile market to reach 250 million 3G connections, but the country’s Reliance Jio 4G network added 100 million connections in just seven months,” the report said. Also, 40 per cent users will be women, while 33 per cent are expected to be aged 35 years or older, it added. As a consequence, digital influence on purchases and actual digital commerce are both increasing, the report noted. From 2014 through 2016, the number of online buyers rose seven-fold to between 80 million and 90 million.

Source: Hindustan Times July 27, 2017 13:18 UTC