Video OTT market is expected to thrive on the back of uninterrupted connectivity and mobile devices becoming the primary source of content consumption, an Assocham-PwC joint study said$823 mn – India's Video OTT market set to reach in next 3 years22.6% – CAGR of video OTT market seen during 2017-2210.1% – global video OTT market CAGR seen during 2017-22859 mn – estimated smartphone users by 2022$22 – billion India's television industry growth expected to reach in 2022Internet consumption is clearly on the rise in India. The important factor for the VoD industry is the availability of devices that are compatible with online video viewing. A large volume of consumption occurs on smartphones," – The report added

Source: dna May 10, 2019 00:00 UTC