But it wasn’t until 2006, when Tunisia launched its first national strategy to promote Tunisian olive oil, that things really started to change. And because the country doesn’t allow olive oil imports, everything produced there—including oils from other independent brands like KAÏA and Olivko—is single-origin by definition, too. Photo: Clémence Polès Photo: Clémence PolèsEven so, global recognition hasn’t quite caught up with the progress on the ground. “We still need people to know that Tunisia is a producer of olive oil. Photo: Clémence Polès Photo: Clémence PolèsPhoto: Clémence Polès Photo: Clémence Polès“This is a bigger project than just olive oil,” he reflected.

Source: The North Africa Journal January 10, 2026 06:46 UTC