New York (CNN Business) Investors are finding Impossible Food's plant-based meat increasingly appetizing as the brand leans into retail. Impossible announced last week that it has raised another $200 million in funding, bringing the company's financing to a total of about $1.5 billion. The news comes at a time of rapid retail expansion for the plant-based meat maker: In March, the company's signature product was available in about 150 grocery stores. But it was always planning to go big on retail, Impossible's chief financial officer David Lee told CNN Business Thursday. Consumer behavior driven by the pandemic — mainly, a spike in demand for protein in grocery stores -— drove Impossible to expedite those plans.

Source: CNN August 17, 2020 18:44 UTC