Attention Kylie and Kendall Jenner, David Beckham, Emily Ratajkowski, Drake and all other celebrity "influencers": The U.S. Federal Trade Commission has its eye on your Instagram posts. That's why Davids encourages influencers — whose social media posts cross international borders — to come clean from the start. "It's perfectly fine if you're making a living on Instagram and getting free product, but why would you hide that? 'Clearly and conspicuously' disclosedThe FTC's letter campaign is the first time the agency has reached out beyond the brands directly to reach social media personalities themselves. Since then, ASC has received one complaint about an Instagram post that it ultimately found to contravene the Canadian Code of Advertising Standards.

Source: CBC News April 20, 2017 17:37 UTC