Dole Food Co. said Friday it is partnering with Walt Disney Co. to market fresh produce to children nationwide. This is a way for Disney to prove to Mom and Dad: ‘See? "If companies sold the kids on it, eventually they'd whine and beg enough that Mom and Dad would buy it." "All these helicopter parents needed to be told, 'Mom and Dad, here's the best thing for your kid,'" Frankel said. "The kid is happy because it's got a Disney princess on it, and Mom feels good because she's buying a vegetable."

Source: Los Angeles Times October 19, 2016 20:12 UTC