IPL E-AUCTION RIGHTS PREVIEW IPL E-Auction: Whose right will it be anyway? ©BCCI/IPLIn his recent blog, Lalit Modi makes a bold prediction on the media rights value of the Indian Premier League (IPL). They are expected to go any distance to capture the IPL digital rights. Mathematics of IPL rights gameSo, how far Sports 18 will go for the television rights and how determined Hotstar is to retain its hegemony will drive the overall value of the IPL rights. Package A: Indian Subcontinent Television Rights; Package B: Indian Subcontinent Digital Rights; Package C: India Digital Rights 18-game non-exclusive pack; Package D: Rest of the world Television and Digital Rights.

Source: The North Africa Journal June 11, 2022 14:45 UTC