HubSpot invests €40m in Dublin to build AI ahead of ‘SaaS-pocalypse’The US tech multinational, which has lost half its value in recent months due to AI tools from Anthropic and OpenAI, wants to move more aggressively in building its own AI systems for its own productsThe Government and the IDA said HubSpot's investment helps to place Ireland within the AI industry, rather than being left outside itAdrian Weckler Today at 13:35HubSpot will invest €40m in artificial intelligence [AI] in Ireland to replace the way it builds products and services, as the tech industry looks set to embark on a fresh wave of job cuts because of AI replacing roles and functions.

Source: Irish Independent March 23, 2026 17:06 UTC