How your brand can use Facebook Live StreamBy JOSEPH HOLANDES UBALDEhome/Business/Business Columns/How your brand can use Facebook Live StreamSince it was unveiled in early 2016, Facebook’s Live Stream feature has been a popular addition to the platform’s experience. We did a Facebook Live Stream of “PAGBABAGO 2016” from sun up to sun down. Now, as I’m doing the social media strategy of a multi-billion, globally-recognized company, we have been utilizing the Facebook live stream to showcase the brand and push the audience to sale. So what is it about the Facebook Live Stream that makes it a good compliment to any digital marketing strategy and how can you start adapting it for your business? If you weren’t able to get significant viewers during your live stream, just leave it for the mean time as a post.

Source: Manila Times February 16, 2019 17:28 UTC