I saw the column as an excellent opportunity to put on record, and share, my valuable learnings in public service. Well aware that the Inquirer had the widest circulation and readership in the country then and now, he fully understood. It was, after all, an opportunity to reach a far wider audience, something no writer would want to pass up. “You’ll see the difference when your reader mail pours in,” a columnist friend from another widely read paper alerted me. It was thus an affirmation that “No Free Lunch” merited a Special Citation for Outstanding Business Column from the Catholic Mass Media Awards in 2008.

Source: Philippine Daily Inquirer December 08, 2019 19:07 UTC