Which is why Khaira, now a lawyer, launched the Pink Ladoo project a year ago to mark the International Day of the Girl Child. The idea is simple: hand out pink ladoos when a daughter is born as a counterpoint to the golden sweets distributed at the birth of a son. “The pink ladoo is a symbol of protest against gender bias, one that you can make sense of immediately,” says Khaira. “The birth announcement is the first tradition to be skewed towards the male child, and the pink ladoos hope to change that. “There is still a long way to go in changing people’s mindsets over gender-based roles, but the Pink Ladoo project is a step in the right direction.

Source: The Guardian October 11, 2016 14:00 UTC