How much are customers willing to pay for Netflix? It signed up 9.6 million subscribers in the first quarter, a record level that beat analysts’ estimates of 8.94 million new customers globally. Netflix ended the last quarter with 148.9 million paid subscribers globally, and remains the dominant paid streaming service. Its streaming service has grown at the same time that competitors HBO and Showtime have added customers. More than 80 percent of new Netflix customers already hail from overseas, and the company has invested billions of dollars to produce original series across Europe, Latin America and Asia.

Source: The Irish Times April 17, 2019 13:58 UTC