The ability to create an effective elevator pitch can make all the difference as a startup entrepreneur. An elevator pitch can be instrumental in earning the opportunity to pitch in the best places, start relationships with key co-founders, vendors and team members. Stanford graduate and mentor at 500 Startups, Elliot Loh poses the following simple formula for crafting an elevator pitch. ConclusionMost entrepreneurs aren’t letting themselves down with their elevator pitch because they don’t know their value proposition or who it is for. Critical factors of a powerful elevator pitch are the following:An elevator pitch is simply a quick introduction to your businessAround 30 seconds longSparks interest and responseIt’s clearIt’s authoritativeIt is about them, not youHighlights your value, and what problem you are solvingIntroduces your uniquenessIt’s relatableBelow are a few tips to make an impact with your pitch.

Source: Forbes September 08, 2018 16:30 UTC