In the realm of product development, ideas -- even the wildest ones -- are the stepping stone to innovation. So, how do we build the product people actually want in a cost-effective way and, more importantly, in a way that works? They serve a key function in the product development process by testing your ideas, pointing out real pain points and balancing your expectations. Practice Mindful DevelopmentMindful development is another key component to building a product that your consumers want. What this means is that you need to identify the audience and keep their perspective in mind throughout the product development process.

Source: Forbes January 12, 2018 13:52 UTC