Leoné says 2017 revenue is on track to top $3 million. Janessa LeoneIn 2015 she made Forbes’ 30 Under 30 list in 2015, in the Art & Style category. With no design or business training, Leoné turned to her CPA father for advice. On the advice of her dad, she spent $2,000 on the first production run, hand-sewing feather and leather trim onto the hats herself. Again on Dad’s advice, Leoné took 5% of her $10,000 and spent it on gifting hats to fashion editors, including Kerr, who emailed friends at Elle and Vogue, recommending they cover the budding milliner.
Source: Forbes September 28, 2017 16:41 UTC