Nigerian startup Messenger is supporting gig workers and logistics operators with asset financing and credits to power local deliveries. Messenger started as a traditional logistics business in 2018, serving the most popular Nigerian e-commerce brands and individuals with logistics needs. The company incorporated technology into its processes and pivoted to solving the challenges they faced as a traditional organisation. “No one was financing the last mile players,” Amanda Etuk, who founded the business alongside Essien Etuk, told Disrupt Africa. “Also, we play in an industry that is ubiquitous, when you combine logistics and finance we have ready offtakers across the continent.”Messenger makes money through commissions on local deliveries, insurance, and interests on its asset and operations financing.

Source: The North Africa Journal December 06, 2023 12:01 UTC